Pimax Invests $2.5M in Motorsport Games, Strengthening VR Simulation Role

Okay, let’s dig into this whirlwind of VR and racing. So, Pimax is shaking hands with Motorsport Games. Yeah, those folks behind NASCAR and all that jazz, right? And why? Because they want to ride high in the VR sim racing world. I mean, makes sense—they tossed a cool $2.5 million into this. A Shanghai origin story for Pimax. Go figure.

Now Pimax has been on this VR sim game train for a while. Remember that gig with Microsoft? Yep, they’re tight now with Microsoft Flight Simulator too. But now they’re cozying up to Motorsport Games. It’s all happening at the 93rd 24 Heures du Mans — we’re talking June 14-15 at Circuit de la Sarthe. Sounds fancy, right?

So, if you’re there, you can jump into the virtual driver’s seat. Never thought I’d say that. With a Pimax Crystal Light or the super-duper Crystal Super. Quite the mouthful. And oh, there’s Thrustmaster hardware too—whatever that is. In the Family Fan Zone. Because what’s more family-friendly than reckless digital racing?

Robin Weng, Pimax’s big shot, is buzzing about this collab. Says it’s the start of some big adventure. VR and motorsports—who would’ve guessed? It’s like peanut butter meeting jelly on a race track. Anyway, these companies are plotting future escapades and techie stuff. You know, pushing VR boundaries or something dramatic like that.

Weng mentioned back in April about eyeing more partnerships, trying to reel in more users. Strategy stuff. I get it. But… drama alert! Pimax was caught in this weird mess—paying folks to say nice things about their headsets online. Yup, seems they wanted that sweet, sweet social media love. It blew up though, and they pulled the plug. Said their sorry’s and all. Jaap Grolleman from Pimax called it a “big judgment error.” No kidding.

Anyway—oh, lost my train of thought. Right. Pimax is keeping its grip tight on the VR sim scene. Pretty wild ride, this whole VR and racing combo. Guess only time will tell where they speed off to next.